---
title: "How to Use Personalized Email Bodies for Each Prospect (Workaround)"
description: "Steps to send personalized 1st (initial/first) email to the prospect in a campaign"
url: https://help.manyreach.com/en/articles/41-how-to-use-personalized-email-bodies-for-each-prospect-workaround
collection: "Email Campaigns"
updated: 2026-10-26
language: en
---

# How to Use Personalized Email Bodies for Each Prospect (Workaround)

Steps to send personalized 1st (initial/first) email to the prospect in a campaign

**How to Use Personalized Email Bodies for Each Prospect (Workaround)**

Some of our users want to send **hyper-personalized first emails** that vary completely from prospect to prospect, while keeping follow-up emails consistent across everyone.

Here’s a simple **workaround** to achieve this in **Manyreach** using custom tags.

**Use Case**

You want to:

-   Send unique first emails to each prospect (no fixed template).  
    
-   Add follow-up emails that are the same for everyone.  
    
-   Avoid manually writing every first email within the platform.
    

  
**The Workaround (Step-by-Step)**

**1\. Add a New Column in Your Prospect Sheet**

-   Open your **CSV sheet** that you’ll upload into Manyreach.
    
-   Create a new column named:  
    **EMAIL\_BODY**
    
-   In this column, add the personalized email content **for each prospect.**
    

**Important:**

-   **Do not use commas** inside the email content, as CSV files treat commas as field separators and that can break the format.  
      
    

**2\. Create a Custom Tag in Manyreach**

-   Go to **CRM → Settings → Custom Variables** in Manyreach.  
    
    ![](https://staticfiles.gleap.io/helparticle/20250605154214_3246.png)
    
-   Rename a **Custom Field**.  
    
    ![](https://staticfiles.gleap.io/helparticle/20250605154232_5671.png)
    
-   Create a new field called exactly:  
    **EMAIL\_BODY**
    
-   Save changes
    

This makes sure the CSV column gets correctly mapped when uploading.  
Loom video/custom tag screenshot

**3\. Upload Your CSV File**

-   Go to the **Prospects** section in campaign
    
-   Click **Upload CSV** and choose your file
    
-   During field mapping, ensure that EMAIL\_BODY from your CSV maps to the EMAIL\_BODY tag in Manyreach.
    
    ![](https://staticfiles.gleap.io/helparticle/20250605154331_9987.png)

  
**4\. Create Your Campaign**

While writing your **initial email step**, simply insert this merge tag:  
**{{EMAIL\_BODY | newline\_to\_br}}**

Manyreach will now auto-fill each prospect’s unique email content during the campaign.

![](https://staticfiles.gleap.io/helparticle/20250605154409_7636.png)

**  
5\. Add Your Follow-Up Steps**

-   Proceed to create follow-up steps as usual.
    
-   These emails can remain standard and will be sent to everyone, as per your configured gap settings.  
      
    

**Things to Watch Out For**

-   **No commas** inside EMAIL\_BODY values in your CSV
    
-   Make sure the column name and the merge tag match **exactly** (EMAIL\_BODY)
    
-   If you include links in the body, ensure they are fully qualified (https://...)  
      
    

**Result**

Your first email is now **fully customized per prospect**, and all follow-up steps are **uniform**, just how you want it, without manually typing every message inside the platform.